Licensed Singapore Travel Agency
Your Trusted
Global Travel Partner
HolidaySG is a licensed Singapore travel agency (TA04014) with 9,000+ attractions across 100+ countries. E-tickets emailed after our team confirms your booking, prices shown before you pay, and customer support from 9 AM to 11 PM (Singapore time), every day.
9,000+
Attractions Listed
100+
Countries Worldwide
TA04014
STB Licensed Agency
E-Ticket Delivery
199
Visa & E-Visa Countries
Daily
Support 9 AM – 11 PM SGT
What We Do
A Complete Travel Ecosystem
HolidaySG is not just a booking site — we are a full-stack travel technology company that builds, operates, and scales every layer of the travel value chain.
Attraction Tickets & Tours
9,000+ attractions, theme parks, tours, activities, and experiences across 100+ countries. Real-time availability, with e-tickets emailed after our team confirms your booking.
ExploreTravel Packages
Curated travel packages combining attractions, transport, and experiences. Multi-day itineraries with bundled pricing for families, groups, and corporate travellers.
ExploreVisa & E-Visa Services
Visa requirements database for 199 countries. E-Visa application assistance, visa-on-arrival guides, required documents, embassy contacts, and processing for S$65.
ExploreFerry & Transport
Ferry bookings for island routes and cross-border connections. Ground transport, airport transfers, and multi-modal journey planning worldwide.
ExploreAI Trip Planning
AI-powered itinerary generator that creates personalised day-by-day trip plans. Branded PDF export with product links, maps, and optimised scheduling.
ExploreB2B Distribution
White-label partner portal and REST API for travel agencies, OTAs, and resellers. Wholesale pricing, real-time inventory, HMAC-signed API, and sandbox testing.
ExploreHotels
Hotel search and booking integration — accommodation alongside attraction tickets for a complete trip planning and booking experience.
Coming SoonFlights
Flight search and booking to complete the end-to-end travel purchase — positioning HolidaySG as a one-stop platform from planning to departure.
Coming SoonCustomer Support
Customer support via live chat, email, and WhatsApp from 9 AM to 11 PM (Singapore time), every day. Email updates on every booking and dedicated assistance for group bookings.
ExploreWhy Travellers Choose Us
Why HolidaySG
Five reasons travellers and travel agencies trust HolidaySG for their bookings.
PILLAR 01
Licensed & Regulated
Registered with the Singapore Tourism Board (TA04014) and ACRA (UEN 202555302E). Your bookings are protected by Singapore consumer protection laws and travel industry regulations.
PILLAR 02
Clear Prices Before You Pay
We work directly with attraction operators and suppliers. You see the price for your chosen date before you pay, and any extra charge (such as a currency conversion fee or a payment-method fee) is shown before you pay.
PILLAR 03
Book Anywhere, Anytime
Book on our website, mobile app, or through a travel agent partner. E-tickets emailed after our team confirms your booking, real-time availability, and support via live chat, email, and WhatsApp from 9 AM to 11 PM (Singapore time), every day.
PILLAR 04
Global Coverage
9,000+ attractions across 100+ countries with direct supplier connections. Visa services for 199 nations. Destination guides, itineraries, and local tips for every market we serve.
PILLAR 05
Travel Agency Partners
Trusted by travel agencies and resellers worldwide through our B2B portal and API. Wholesale pricing, white-label solutions, and dedicated partner support for the travel trade.
Plan Your Trip
Use our AI trip planner to build custom itineraries, compare attraction prices, and discover hidden gems — all in one place, from planning to booking to e-ticket delivery.
Book With Confidence
Licensed by the Singapore Tourism Board, with secure payments: card payments by Stripe, PayNow and e-wallets via HitPay. E-tickets emailed after our team confirms your booking, transparent pricing, and a dedicated support team if anything goes wrong.
Growing Worldwide
Expanding into hotels, flights, and complete travel packages. New destinations and attractions added weekly. Join thousands of travellers who book with HolidaySG every month.
Platform Ecosystem
Six Channels, One Unified Platform
Every channel runs on the same product catalog, pricing engine, and booking infrastructure — from attraction tickets to travel packages.
B2C Web Portal
Full marketplace with search, checkout, loyalty tokens, community, and guest articles.
ExploreB2C Mobile App
Expo/React Native with 13 categories, push notifications, dark/light theme.
B2C Live Chat
AI auto-responses, 14 FAQs, product search, and staff escalation.
ExploreB2B Partner Portal
White-label with wholesale pricing, wallet, and commission tracking.
ExploreB2B REST API
21-phase build. HMAC signing, sandbox, webhooks, idempotency.
ExploreB2B Mobile App
On-the-go booking and inventory via TixPapa distribution.
ExploreSupplier Portal
Supplier inventory management, booking views, and encrypted credentials.
ExploreMobile Browser
Fully responsive web with optimised touch UX and fast loads.
ExploreAgentic AI Infrastructure
Technology That Works For You
Behind the scenes, our platform keeps prices accurate, availability up to date, and support responsive — so you can focus on enjoying your trip.
Agent Distribution by Function
Agentic Operations
11 engineering specialists, 9 workflow commands — blog generators, SEO healers, visa checkers, booking auditors all running continuously.
AI Trip Planner
Intelligent itinerary generation with cache-first architecture (40s → 0.1s). Branded PDF export with watermarks and product links.
Try ItAutomated Video
Programmatic video generation from catalog to social platforms. Automated scripting, rendering, and multi-channel distribution.
Travel Guides
Thousands of destination guides, itineraries, and travel tips written and maintained by our team. Updated regularly with the latest prices, tips, and recommendations.
Try ItAI Chat & Support
OmniRouter + Ollama local fallback for zero-downtime AI. Auto-responds, escalates with full context, 14 canned FAQs.
Try ItSelf-Healing Platform
24 registered apps with automated health monitoring, incident tracking, booking failure alerts, self-repairing every 15 minutes.
RSS & News
17-country feeds, email digests, push alerts, trending widgets, product recommendations, syndication to 69+ directories.
Try ItAutomated Sales
AI enquiry auto-reply, product review auto-moderation, community scoring, and automated quality gating.
Continuous Learning
Agents improve over time — SEO self-healing fixes generators not symptoms, content gap analysis discovers new topics.
Security & Data Protection
Enterprise-Grade Security
Client and user data protected by multiple overlapping security layers — from network edge to database encryption.
3-Layer IP Protection
Firewalld + edge .htaccess + application-layer rules. Crawler-safe bypass for Googlebot/Bing. Bad-bot UA filtering.
Encrypted Credentials
Supplier creds encrypted at rest via EncryptedString. HMAC-SHA256 signed API. Secrets rotation support.
Role-Based Access
Per-section read/write for sub-admins (finance: 7 sections, visa: 6). HTTP-method enforcement via middleware.
Payment Security
Wallet double-credit locks. Top-up caps + entropy. Atomic affiliate tracking. Rate-limited reward claims.
Input Sanitisation
DOM-based HTML allowlist sanitiser. XSS prevention at input, publish, and display. No raw user HTML anywhere.
API & Webhook Security
SSRF pre-checks. Idempotency enforcement. Request signing. Sandbox isolation. Bounded HTTP timeouts.
Backup & Recovery
Automated 3-hour DB backups with MariaDB binary logging for point-in-time recovery. Pre-deploy backups enforced.
Continuous Monitoring
Security self-tests, booking failure alerts, money integrity checks, config health, incident audit trail (L0–L3).
Vertical Expansion
Beyond Attractions
Expanding into every travel vertical — visa, hotels, flights — to become the single platform travellers and partners need.
Platform Growth & Expansion
Visa & E-Visa Platform
199-country database with E-Visa applications, visa-on-arrival guides, QnA, fees, required documents, and embassy facts. 960 scheduled visa blogs. S$65 service.
Travel Community
Reddit-style with voting, karma, circles, hot ranking, nested comments, badges, leaderboard, and guest articles.
Hotel Bookings
Hotel aggregation alongside attraction tickets for complete trip planning.
Flight Bookings
Flight search and booking for end-to-end travel. One platform, planning to departure.
Partnerships & Payments
Connected Partner Network
Deep integrations with attraction suppliers, multiple payment gateways, and distribution partners worldwide.
Payment Gateways
Cards by Stripe · PayNow and e-wallets by HitPay · 24-currency support · Wallet system · Loyalty tokens (10,000 = S$1)
Our Suppliers
Unified Products
Single catalog normalized across multiple suppliers. One product page, one clear price, real-time availability — regardless of source.
Unified Booking
One booking engine across all suppliers and channels — website, mobile app, B2B API. Consistent status tracking, fulfillment, and reconciliation.
Service Excellence
AI-powered customer support, real-time booking alerts, proactive issue resolution, and dedicated staff chat — because every traveller deserves a smooth experience.
OmniRouter AI
AI gateway with automatic local fallback.
LiveKit Voice
Self-hosted voice calling for staff and customers.
Video Pipeline
Automated video generation to social channels.
69+ Directories
RSS syndication across travel directories.
Technology Moat
What We've Built
Unified Catalog
Single source of truth across all channels with real-time pricing, availability, and inventory sync.
Pricing Engine
Centralised pricing with currency conversion, ticket-type fallbacks, and dynamic adjustments.
Financial Platform
Statement auditor, invoice generation, bank reconciliation, audit ledger, portal token capture.
SEO Self-Healing
Automated system that fixes generators not symptoms — city backfill, structured data, monitoring.
Loyalty & Wallet
Token economy with earn-on-booking, signup bonuses, SGD redemption, and fraud controls.
Booking Reconciliation
Unified reconcile heals both direct and B2B bookings. Failure alerts, orphan detection, status machine.
Multi-Agent Dev
11 specialist agents + 9 workflows for automated full reviews, security audits, performance checks.
Ops Platform
24 registered apps, incident tracking, L0–L3 permissions, alert mirroring, and self-healing boot guard.
Roadmap
Where We're Heading
Delivered
Full-Stack Travel Marketplace
B2C + B2B + API + mobile apps + visa + community + loyalty + content engine + ops — all live.
Delivered
Automated Operations
Pricing accuracy, availability monitoring, and content quality checks — automated checks that run around the clock.
Delivered
B2B API & Partner Ecosystem
21-phase API with sandbox, signing, webhooks, and TixPapa collaboration live.
In Progress
Hotels & Flights
Accommodation and flight booking for end-to-end travel platform.
Next
Voice Calling & LiveKit
Self-hosted voice for staff and customer communication. Infra deployed.
Next
Regional Expansion
Deeper global penetration — more suppliers, destinations, and languages across every continent.
Leadership
Experienced Team, Proven Track Record
CEO & Founder
15+ Years in Travel & IT Industry
Bringing over 15 years of combined experience in travel operations and information technology, our CEO has built HolidaySG from the ground up — from a single-market attraction aggregator to a licensed travel agency serving travellers across 100+ countries worldwide. Deep domain expertise in supplier integrations, booking systems, payment processing, and delivering reliable travel experiences at scale.
Growth Channels
Multi-Platform Presence & Revenue Streams
8,000+ Blog Articles
AI-generated, SEO-optimised content covering attractions, itineraries, visa guides, and travel tips across 17 countries. Auto-publishing 3/day with quality gating.
VisitMulti-Platform Media
Automated video marketing, RSS syndication to 69+ directories, Feedly distribution, email digests, push alerts, and social media presence across multiple platforms.
VisitAffiliate Marketing
Affiliate programme with atomic click tracking, rate-limited rewards, hash-before-OTP verification, and automated commission payouts to partners.
VisitLoyalty Token System
10,000 tokens = S$1. Earn 10 tokens per S$1 spent on confirmed bookings. 10,000 signup bonus. Redeem as SGD checkout discount. Guest article rewards.
Digital Wallet
Customer and B2B partner wallets held in SGD, with top-ups, fraud controls and double-credit prevention.
Write For Us
Guest article submissions with token rewards (default 1,000 tokens), monthly competition bonuses, and 6,000-word quality gating.
VisitReady to partner or invest?
Get in touch with our team to explore opportunities.
HolidaySG · Registered in Singapore · UEN 202555302E · STB Licensed & Approved · holidaysg.com