Hello Kitty Smile

Must Do Experiences

• Explore the interactive Hello Kitty history exhibition to learn about her origins and global journey.

• Indulge in adorable, character-themed meals and desserts at the on-site Smile Buffet restaurant.

• Snap a photo with the giant Hello Kitty statue and the exclusive Awaji Island-themed photo spots.

• Shop for limited-edition Awaji-exclusive Hello Kitty merchandise at the official gift shop.

Hidden Gems

• Look out for the special Awaji Island-exclusive Hello Kitty merchandise that cannot be purchased anywhere else in Japan.

• Discover the hidden Hello Kitty motifs integrated into the facility's architecture and outdoor landscaping.

• Visit the rooftop garden area for a quiet moment and a beautiful view of the surrounding Awaji coastline.

What Makes it Special

• It is the first official Hello Kitty-themed facility in Japan, offering a fully immersive experience rather than just a pop-up cafe.

• The venue features a unique Smile concept, focusing on happiness, community, and the cultural heritage of Awaji Island.

• The on-site buffet restaurant serves visually stunning, kawaii dishes crafted specifically to delight both children and adults.

Perfect Timing

When to visit for the best experience

The best time to visit is on a weekday morning right after the 11:00 AM opening to avoid the weekend family crowds and enjoy a more relaxed experience. Spring and autumn offer the most pleasant weather for combining your indoor visit with a scenic drive around Awaji Island.

Photography Guide

Capture the perfect shots

• Capture the giant Hello Kitty statue outside the main entrance during the morning hours for the best natural lighting without harsh shadows.

• Take advantage of the brightly lit, colorful indoor exhibition zones which are perfectly designed for vibrant, Instagram-worthy portraits.

• Flash photography is generally permitted in the main exhibition areas, but always check for specific signage near interactive displays or dining areas.

Cultural Etiquette

Respect local customs and traditions

Japanese theme parks and character facilities emphasize politeness and queueing, so please wait your turn patiently for photo spots and interactive exhibits. While the atmosphere is fun and relaxed, maintain a respectful volume inside the exhibition halls to ensure everyone can enjoy the immersive audio-visual displays.

Special Events & Experiences

Enhanced experiences and seasonal highlights

• Hello Kitty's Birthday in November brings special limited-time decorations, exclusive merchandise drops, and themed menu items to the facility.

• The Golden Week holiday period in early May features extended operating hours and special interactive stamp rallies for children.

• Christmas and New Year seasons showcase beautiful festive illuminations around the Awaji Island facility and special holiday-themed photo backdrops.

Important Guidelines & Safety

Essential safety information and guidelines

• Keep a close eye on young children, especially in the interactive play zones and near the outdoor statue areas.

• Be mindful of the smooth, polished floors inside the exhibition halls, which can become slippery if wet from rainy weather.

• Ensure you have any necessary personal medications, as the on-site first aid station is equipped for minor incidents only.