Busan vs Seoul: The Ultimate Seafood Culture Guide for Japanese Travelers

Busan vs Seoul: The Ultimate Seafood Culture Guide for Japanese Travelers

HolidaySG

HolidaySG Travel Team

September 11, 2026

5 min read 12 views
Korean seafood market with fresh catches on display
Fresh seafood at a bustling Korean market

The Great Korean Seafood Showdown

Japan and Korea share a deep love for raw fish, but Korean seafood culture has its own bold personality. Whether you're craving the sprawling fish markets of Busan or the refined sashimi restaurants of Seoul, both cities deliver extraordinary experiences for Japanese seafood lovers who want something different from home.

Having eaten my way through both cities multiple times, I can tell you the choice isn't straightforward. Busan offers unbeatable freshness and value at Jagalchi Market, while Seoul surprises with creative fusion dishes and upscale omakase that rivals anything in Ginza.

Busan: Where the Ocean Meets Your Plate

Jagalchi Market is the undisputed king of Korean seafood. As the largest fish market in the country, it stretches along the waterfront in Nampo-dong with hundreds of vendors selling everything from live abalone to sea squirt. The second floor restaurants will prepare whatever you buy downstairs, charging only a cooking fee.

Gapyeong Begonia Bird Park + Nami Island Private Car Charter (Easy Tour Option) Day Tours
Gapyeong Begonia Bird Park + Nami Island Private Car Charter (Easy Tour Option) Day Tours
Start your Korean adventure with top attractions.

Beyond Jagalchi, Busan's Haeundae Beach area is lined with raw fish restaurants where the catches come straight off local boats. The city's proximity to warm and cold ocean currents means incredible biodiversity in what ends up on your plate. Order the modeum hoe (assorted sashimi platter) and you'll get varieties you've never tried in Japan.

Pro Tip: Visit Jagalchi Market before 8 AM for the freshest selection and best prices. The auction floor is fascinating to watch even if you don't buy.

Seoul: Sophisticated Seafood in the Capital

Seoul might be inland, but don't underestimate its seafood scene. Noryangjin Fish Market operates 24 hours and rivals Jagalchi in variety. The real draw, though, is Seoul's restaurant scene, where chefs transform Korean seafood traditions into something entirely new.

Seoul and Suburbs Private car charter tour
Seoul and Suburbs Private car charter tour
Discover Seoul's cultural highlights and food scene.

Gangnam's high-end sushi bars have become pilgrimage spots for Japanese foodies seeking Korean interpretations of familiar dishes. Meanwhile, the pojangmacha (street tent bars) in Jongno serve spicy seafood stews and grilled shellfish that pair perfectly with soju on a cool evening.

[Gyeongbokgung Hanbok Photography] Gyeongbokgung Hanbok Experience & Professional Photography Service
[Gyeongbokgung Hanbok Photography] Gyeongbokgung Hanbok Experience & Professional Photography Service
Explore Korean attractions with easy booking.

Price Comparison for Japanese Travelers

Busan wins on pure value. A massive sashimi platter for two at Jagalchi costs around 30,000-50,000 won (roughly 3,500-5,800 yen), which would be unthinkable in Tokyo. Seoul is pricier but still 30-40% cheaper than equivalent quality in Japan. Both cities accept most Japanese credit cards widely.

YongPyong Resort 2Days 1Nights Ski Tour
YongPyong Resort 2Days 1Nights Ski Tour
Book Korean experiences at great prices.

Getting There from Japan

Busan is absurdly accessible from western Japan. The Beetle ferry from Fukuoka takes just 3 hours, making it feasible as a weekend trip. Flights from Osaka or Tokyo to Gimhae Airport take under 2 hours. Seoul is equally well-connected with multiple daily flights from all major Japanese airports.

Travel photography in Busan, South Korea[Driver and director, travel photography, aerial photography + wedding photography, micro film + makeup and Clothes & Accessories+ custom private charter]
Travel photography in Busan, South Korea[Driver and director, travel photography, aerial photography + wedding photography, micro film + makeup and Clothes & Accessories+ custom private charter]
Plan your complete Korean itinerary.
Pro Tip: The KTX high-speed train connects Seoul and Busan in 2.5 hours, so you can easily do both cities in one trip.

Q: Is Korean sashimi different from Japanese sashimi?

A: Yes, Korean hoe is typically served with sesame oil, garlic, and chili paste (ssamjang) rather than wasabi and soy sauce. The fish is often cut thicker and served with lettuce wraps.

Q: Which city is better for a weekend seafood trip from Japan?

A: Busan wins for weekends, especially from Fukuoka or Osaka. You can take the morning ferry, eat seafood all afternoon at Jagalchi, and return the next day.

Q: Do Korean fish markets accept Japanese yen?

A: Most vendors prefer Korean won or card payment. Exchange currency at the airport or use an international debit card at Korean ATMs for the best rates.

Q: When is the best season for seafood in Korea?

A: Winter (December-February) is peak season for many prized species like cod and yellowtail. However, summer brings excellent squid and octopus. Each season has its specialties.

Q: Can I bring seafood back to Japan from Korea?

A: Fresh seafood cannot be brought into Japan due to quarantine regulations. However, dried and processed seafood products are generally allowed with proper declaration.

Recommended South Korea Tours and Experiences

South Korea blends centuries-old palaces with cutting-edge pop culture. Whether you are exploring Seoul or venturing to Jeju, pre-booking saves hours of queuing and guarantees entry to the most popular sites.

Pro Tip: Get a T-money card at any convenience store for seamless subway, bus, and taxi payments across South Korea. It also works at most vending machines.
Important: Some of the links recommended here are paid placements or have sponsored our stay in one way. We have paid for these accommodations ourselves. If you book through any of our links, we make a small commission at no extra cost to you. This helps keep our site running – so thank you in advance for your support!
HolidaySG

Written by

HolidaySG Travel Team

Singapore-based travel specialists covering attractions, tours and travel experiences across Asia-Pacific and beyond. Licensed travel agency (TA04014).

Last updated: September 12, 2026

#busan seafood #seoul seafood #jagalchi market #korean sashimi #japan to korea #korean fish market
Share this guide

Visa for South Korea

South Korea K-ETA (Korea Electronic Travel Authorization) — requirements, fees & how to apply

Singapore passport: Visa-free (up to 90 days)

Govt fee: Free (exempt) · ETA: KRW 10,000 · C-3 Short-term Visit: INR 3,400 · HolidaySG assistance: S$65

Check visa

Why book with HolidaySG?

  • Licensed Singapore travel agency
  • Secure online booking
  • Daily support (9 AM – 11 PM SGT)
  • Instant e-ticket delivery
  • Clear cancellation policies

Need Help Booking?

Our travel experts are available daily, 9 AM – 11 PM SGT.

Contact Support

“What travellers say”

See all reviews
5/5

"Overall the trip was very well organised with timely updates on previous day for next day’s itinerary plans. Ticket book..."

~ Sanika Mahabaleshwarkar
5/5

"Had an amazing 3 Days Malaysia Tour with HolidaySG! Everything was perfectly organized from hotel pickup to sightseeing...."

~ Htun
5/5

"I booked all my tickets on this Singapore website. The process was smooth and efficient I’m very satisfied and would def..."

~ VINCENT YU
Google Reviews

5.0

Based on 126+ reviews

Ask me anything!

Luna — HolidaySG

We use cookies

We use cookies to enhance your browsing experience, serve personalised content, and analyse our traffic. By clicking "Accept All", you consent to our use of cookies. Read our Cookie Policy